Online Course on Reporting, Storytelling & Interview Techniques
The Concept
At the heart of impactful journalism lies powerful storytelling. In an era shaped by data, digital media, and artificial intelligence, the ability to craft authentic, engaging, and human-centered narratives is more vital than ever.
This course focuses on storytelling as a journalistic tool—not just to inform, but to connect, persuade, and inspire. Participants will explore how to develop story ideas, structure narratives, and use interviews and field reporting to breathe life into their content.
Whether you’re covering hard news, human interest features, or brand stories, this program equips you with the skills to tell them with clarity, creativity, and credibility.
You’ll learn to:
- Identify and develop compelling story angles
- Combine facts and emotions into narrative-driven content
- Use interviews as storytelling foundations
- Adapt stories for multiple platforms—print, digital, video, and social media
- Embrace AI tools and data to enhance narrative depth
This isn’t just about writing better—it’s about thinking like a storyteller in a fast-changing media landscape
Who Should Attend?
- Early to mid-career journalists and reporters
- Freelance writers, content creators, and bloggers
- Media & communication professionals, including AD & PR practitioners
- Corporate and marketing executives working in communications and brand storytelling
- Digital media professionals in storytelling or content strategy
- Students & educators in journalism and mass communication
- Writers looking to adopt journalistic techniques in their narratives
Course Methodology
- Live Online Interactive Sessions
Real-time engagement with experts, including hands-on exercises and Q&A - Story-Centric Learning Modules
Emphasis on narrative techniques for impactful storytelling in journalism, PR, and content creation - Practical Training in Interviewing Techniques
From preparation to execution and framing of stories through interviews - Insights from Senior Journalists and Industry Leaders
Learning drawn from real-world experiences and newsroom case studies - Tools, Techniques & Trends
Integrating data, multimedia, and AI into modern journalistic storytelling
Language & Duration
- Dates: September 21–30, 2025
- Language: Bilingual (English & Hindi)
- Timings: 6:00 PM – 8:30 PM (IST)
- Daily Schedule:
- Session 1: 1 hour 30 minutes (Core Inputs)
- Session 2: 1 hour (Additional Inputs)
Course Fee
- Standard Fee: ₹2200
- Concessional Fee: ₹1600
(For past participants, students, research scholars, and BPL applicants) - International Fee: USD 50 (for both categories)
Payment Details
Bank Name: HDFC Bank
Account Number: 50200061117703
IFSC Code: HDFC0000043
Branch: Saket, New Delhi – 110017
Digital Payment Options
Pay via Paytm or GPay:
📞 9312266340
(QR Code provided at the end of this brochure)
